Social Media Top Tips – Summer 2018

By | 07/08/2018

DMN has published its top six tips for social media marketing this summer. While they are not revolutionary, they still make for a nice read over the break. In essence, for your work on Facebook and other networks it’s worth looking at these things:

1. Event Tie-Ins – connect to online campaigns and hypes / events – just make sure you use the right hashtags.

2. Local Trends – piggy-back on what’s happening near you, showing your connection to places and people.

3. Strong Images – images are key to stronger results on social media.

4. GIFs and Emoji – even more traditional brands use these now in all comms.

5. Social Causes – expand your CSR efforts to social media (but don’t “talk green and act brown“).

6. Lightheartedness – lighter content becomes more popular, especially over the summer period.

 

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