Monthly Archives: January 2016

Corporate communication inventory / design audit

Working with a client to review his current corporate communication practices, I conducted a corporate communication inventory. This issue actually is not very much covered in the textbook (only mentioned as a side issue) and so I thought I’d devote a blog post to this issue and mark it for inclusion into the book in a future update. So… Read More »

CEO signatures

If you have covered financial communication and its tools and tactics – you at least have a rough understanding of what an annual report is (From Chapter 7: “a comprehensive report on a company’s activities throughout the preceding year (…) intended to give shareholders and other interested people information on the company’s activities and performance.”) Of course you’re probably… Read More »