Tag Archives: speech

Key to persuasive public speaking

Allison Shapira, trainer and coach for public speaking, wrote an excellent piece on HBR.org on how to speak more persuasively in public. And the key is not necessarily a well written speech but it is rather the way that you speak and use your voice. Her 4 top tips: Start with the right posture Breathe deeply Speak “on the… Read More »

CEO plain-speech-ranking

For the fourth time, the University Hohenheim / Germany has published its plain-text-ranking of CEO annual meeting speeches. The communication scientists led by Prof. Brettschneider are using a special formula to calculate the formal understandability of the often hour-long speeches. Criteria that enter the formula include the length of sentences, the share of sentences with more than 20 words, the… Read More »