Category Archives: Uncategorized

Stimulating the thirst for change

I felt inspired this week by an opinion piece written by Jan C. Weilbacher in this month’s issue of Changement (German only) and want to share these insights. In his article, Jan tries to encourage the transfer of learnings and best practices from marketing to change management. To underpin this he differentiates the dark side of marketing (using… Read More »

Goodbye for 6 months – see you back in May 2019!

As my family and I are moving back from Laos to Germany, we have decided for a slight detour – taking 6months off to travel Australia, New Zealand and Japan. Thus it will be quiet here on the Corporate Communicator for quite some time. But I should be back with new insights an inspirations in mid-2019! Until then… Read More »

Case – Unitel Laos leaflet

As some of you probably know I currently reside in Laos – a country in Southeast Asia. So today I found an interesting advertising leaflet that came with my daily morning paper (the English-language Vientiane Times btw). Just to let you know – there are plenty of international tourists, expats and people working in the “development industry” here and… Read More »